At Colgate-Palmolive, I am a Senior Manager of Revenue Analytics responsible for delivering data-driven solutions to unlock actionable insights to drive revenue growth, working cross-functionally to develop multi-million dollar go-to-market strategies focused on optimizing strategic pricing, product assortment, and category innovation workstreams on a national level. Previously at Unilever, I looked after data analytics for the Hair and Deodorant categories of the US Personal Care division -- impacting digital marketing and media investment strategies of iconic brands, such as Dove and AXE. I helped the brands discover white space opportunities for product innovations to grow market penetration & craft go-to-market strategies, while helping to stimulate multi-million dollar brand campaign activations. Prior to my corporate spiel, I was a globe-trotting concert violinist for over 20 years. One of my career highlights as a violinist includes performing the Beethoven Violin Concerto for the members of the Italian Parliament in Arezzo, Italy during a 7-city European concert tour with a 30-person orchestra ensemble. Although officially retired from the music industry, I teach violin to 6 wonderful students and perform chamber music and solo concerts during my spare time. Lastly, using my diverse & unorthodox background, I consult folks who are either looking to make career transitions into data and/or looking to strategize career pivots/development.