I’m Avikal, a communication specialist and documentary filmmaker who has worked with impact-driven organisations, people’s movements, and advocacy groups to help them narrate their ground truths with clarity, courage, and context. I'm not a fly on the wall, I'm a fly in the curry. I immerse myself in the work, shoulder-to-shoulder with the communities and changemakers I collaborate with. Over the years, I’ve partnered with social entrepreneurs to shape their communication strategies for long-term growth. I’ve helped bring together diverse stakeholders, from donors and government officials to local communities, to build trust, visibility, and impact. At the heart of it all, I believe that good communication doesn’t just inform, it mobilises.