Designer → PM: how to make the switch

Aswin Kumar Raju

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Designer → PM: how to make the switch
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299
30 mins

I started as a UI/UX designer, got a pre-placement offer, and ended up as a PM at Juspay — one of India's most complex fintech infra companies. The switch wasn't accidental. Here's what I learned.

This call is for designers who want to move into product — whether you're a junior UX designer, a freelancer, or someone who's been designing for 2–3 years and feels ready for more ownership.

We'll cover:

→ How to reframe your design work as product thinking (without lying on your resume)

→ The real gaps between design and PM — and how to close them fast

→ Which PM roles actually value a design background (and which don't)

→ How to position yourself in interviews at startups vs fintechs vs SaaS

You'll leave with a clear, honest picture of what your next 3 months should look like.

Come with: your current role/background and 1–2 specific blockers you're facing.