Reddit is where your category is being decided

Aswath Karthikeyan

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Reddit is where your category is being decided
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5,000
90 mins

Most FMCG brands have a social media presence. Almost none have a Reddit strategy despite Reddit being where their category's most opinionated, high-intent consumers actually live. This session fixes that.

In 90 minutes, we do three things.

First, a live audit of your brand and category across Reddit which subreddits matter, what's being said, where competitors are showing up, and where you're either absent or getting mentioned without knowing it.

Second, we build a positioning approach specific to your category culture because what works in r/IndianSkincareAddicts is completely different from r/IndianFood, and generic social playbooks fail immediately on Reddit. Third, you leave with a concrete 30-day action plan: which subreddits to engage, what content formats to use, what to avoid, and how to measure whether it's working.

You're paying for 90 minutes of focused, category-specific thinking that your team can act on the same week — backed by someone who studies how brands win and lose trust on Reddit.