Services
Priority DM . 7 days reply
Video meeting . 45 mins
UX Clarity Session
Feeling stuck on a UX or product decision? Go for this!
Video meeting . 30 mins
UX Career Strategy Session
Wanna grow in your career? then go for this!
About me
I’m a Principal UX Designer with 15+ years of experience across telecom, enterprise IT, and e-commerce, currently leading design initiatives at Dell Technologies. My work goes beyond screens—into messy stakeholder decisions, ambiguous problem spaces, and the trade-offs required to ship meaningful, scalable products. I’ve led AI-driven experiences, improved large-scale platforms, and helped teams move from “design execution” to “design thinking that influences business.”
If you’re a designer trying to move from doing tasks to shaping decisions, we’ll get along well.
In our sessions, I focus on:
- How to think, not just what to do
- Navigating real-world constraints (stakeholders, ambiguity, legacy systems)
- Building strategic confidence as you grow into senior roles
Expect honest, practical conversations—not textbook UX.