Most D2C are not marketing problems. They're customer experience problems disguised as growth issues. I'm a D2C CXT head obsessed with how customers think, decide, stay and leave. I work with founders and teams to untangle retention leaks, perception gaps, messy journeys and invisible friction. I offer: 1. 1:1 Strategy Calls. 2. Workshops on CX, Retention and Customer Psychology. 3. Brand and journey diagnosis. 4.Practical framework you can actually see. If you're tired of guessing why growth feels unstable, let's talk!