As a Consumer Insights professional, I provide prescriptive research with deep and differentiated insights to build empathy and understanding of the consumers. I have ~5 years of work experience in market and consumer research, with a passion for understanding the consumer and translating insights into impact. I have a professional working proficiency in qualitative, quantitative, and secondary research, research design, critical thinking, and collaboration. I have worked with companies like Target (https://www.target.com) and S&P Global Market Intelligence (https://www.spglobal.com) in the past and I have a Master of Business Administration in strategic marketing and communications from MICA. I have also been awarded a global 30 under 30 award by Significant Insights which recognises the emerging leaders within the insights space. (https://www.significantinsightsmedia.com/30under30-honouree-ashima-maheshwari/)