Hi, I'm Armen. I'm a Head of Marketing with 12+ years building and scaling marketing departments across the US, Estonia, and Ukraine. Alongside full-time roles, I've spent 7 years teaching digital marketing, training 500+ career switchers and junior marketers into confident, hireable professionals, including how to actually use AI tools in real campaigns. I help two kinds of people: individuals figuring out how to break into marketing or land their next role, and business owners who want a fast, honest review of their marketing strategy. No fluff, just practical advice from someone who's done the job and taught it for years.