I’m a Bengali who prefers football over cricket, business over poetry, and controversially - skips the rosogolla. I’ve always leaned toward action — experimenting, iterating, and learning by doing. I have over 4 years of experience in product and business analytics, with a strong foundation in data-driven problem-solving and a deep interest in how startups grow and scale. In my most recent role, I worked as a Business Analyst at MyYogaTeacher, a consumer-tech platform, as part of the growth and marketing team. I was the go-to person for everything from data analysis to crafting PRDs. I led high-impact growth projects and experiments across user acquisition, activation, retention, and referral — contributing to a 50% reduction in CAC and notable improvements in user engagement and monetisation. I'm a generalist at heart who enjoys figuring out how things work. Always open to meaningful conversations around business, growth, and new ideas. Let’s connect.