Whose Job Is It? A Guide to Priorities & Ownership with Apeksha Khetan

Everything is "urgent." Everyone is "aligned." And somehow, when it actually needs doing, three people think it's someone else's job — and one person finds out it was theirs at 6pm.

That's not a communication problem. It's an ownership problem, and most teams never actually fix it — they just keep having the same meeting about it.

This ebook breaks down how to figure out what's actually a priority (not just what's loudest), and how to use RACI — properly, without the corporate jargon fog — to make ownership so clear that "I thought you had this" stops being a sentence anyone has to say.

Inside, you'll get:

• A simple way to sort real priorities from noise, so you stop reacting to whoever pinged you last
• A no-jargon walkthrough of RACI — Responsible, Accountable, Consulted, Informed — that actually makes sense the first time you read it
• How to assign ownership before a project starts, not after it's already gone sideways
• What to do when nobody wants to be "Accountable" (spoiler: someone has to be, and there's a way to make that conversation less painful)

This is for you if:

• You're constantly the "unofficial" owner of things nobody assigned to you
• Your team says everything is a priority, which means nothing is
• You've sat in a post-mortem where the real issue was just... nobody knew who was supposed to do what

No fluff, no 40-slide framework you'll never open again. Just a short, practical guide you can actually use on your next project.