SDR → AE transition

Anuj Narang

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SDR → AE transition
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1,999
60 mins

You've been setting meetings for someone else long enough. Now you want to run your own deals.

I've hired, coached, and promoted SDRs into AE roles. I've also watched good SDRs get passed over because they didn't know how to position themselves internally.

The jump isn't about hitting 120% quota and hoping someone notices. It's about proving you can run a full cycle before anyone gives you permission to. In this session we'll cover:

  1. How to start doing AE work before the title change.
  2. What hiring managers actually look for when promoting internally vs. what they say they look for.
  3. Whether your current company is the right place to make the jump, or if you're better off interviewing externally.
  4. How to build a business case that makes your manager's job easy.

I scaled Quizizz from $0 to $1M ARR. Managed SDR and AE teams. Now I run Sales School India and coach reps through exactly this transition.

Bring your questions, your stuck situations, even that rejection email from the internal posting. We'll figure out what's in the way and what to do about it.

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