My co-founder (Nishant Agarwal) and I have been working for Indian startups for the last 10+ years and have brought them ~₹330 crores in Sales till now, through our strategic marketing and Go-to-market techniques. After working with startups with 10s of millions of dollars in funding, we realized that hugely funded venture-backed businesses (startups) are eating up all the business of Indian MSMEs. Me and Nishant being from an MSME business family ourselves, decided to help these Indian MSME businesses boost their sales, revenue, and overall profits with our expertise that had brought 100s of crores in Sales for these startups. Our core objective: Making "running the business" more predictable, more simplified & fun for Indian Business Owners.