Knowing UX research methods is one thing. Knowing which one to use is another.
The UXitRight Decision Toolkit helps you make the decisions that come before, during and after research.
6 practical tools covering:
01 Research Stage
Where are we in the research process?
02 Evidence Type
Do we need qualitative, quantitative or mixed evidence?
03 Research Method
Which method fits the decision we need to make?
04 Analysis
How should we turn the data into useful findings?
05 Measurement
Which metric will tell us whether it worked?
06 Action
Which findings should we act on first?
Includes decision trees, cheat sheets, worked examples and practical checklists.
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Useful for UX Researchers, Designers, Product Managers, Product Consultants, Founders/early-stage teams and anyone involved in user and product decisions.