AEO Strategy for ChatGPT & AI Search

Who this is for

1. Founders, D2C & SaaS brands
2. Marketing leaders & growth teams
3. Anyone serious about AI-led discovery

What this session is about

Search is changing.

People are no longer scrolling through links.

They’re asking tools like ChatGPT what to buy, use, or trust.

And AI doesn’t show 10 results — it recommends 2–5 brands.

This session helps you understand:

1. Why your brand doesn’t show up in AI answers today
2. How LLMs (ChatGPT, Perplexity, Gemini) decide which brands to mention
3. What actually moves the needle in AEO (Answer Engine Optimisation)

What we’ll cover (30 mins)

1. How AI models understand your brand (entity + authority)
2. Gaps in your current content & visibility
3. SEO vs AEO — what still works and what doesn’t
4. A clear action plan tailored to your brand

No fluff. No generic AI gyaan.

What you’ll leave with

1. A clear AEO diagnosis for your brand
2. 3–5 concrete actions you can execute immediately
3. Clarity on whether AEO is worth investing in for you

What this is NOT

1. Not an SEO audit
2. Not a sales pitch
3. Not a generic “AI marketing” session

If AI is becoming your customer’s first touchpoint,

you should know how it sees your brand.