Over 23+ years of experience in the online industry. Expertise in Natural Search Marketing. currently working with HT Media as a Head - SEO & Organic Growth, For all HT Media Portfolio Experience managing technical SEO for enterprise websites (50M+ Indexed pages) and managing directly and also collaborating with Product teams to execute ambitious SEO roadmaps Creating a world class organic performance function by staying up to date on trends, technology, and best practices; be accountable for implementing, driving, and optimizing HT’s Gold Standard SEO and organic-first performance strategies. Experience building and leading a world-class SEO team and managing key cross-functional stakeholders Strategic, innovative, and analytical thinker that can produce a distinctive SEO strategy Successfully executed an SEO program on a large scale while maintaining high-quality content with integrity Proven ability to utilize qualitative and quantitative data to develop actionable insights, and a thorough understanding of cross-channel attribution I have also worked in a variety of industries, including the mobile sector, finance, e-commerce, real estate, technology, and health industries. I worked for Indian and global companies. I have managed, worked on, and supported a number of important search marketing clients, like ICICI Group, HSBC, Airtel, Cleartrip, GE, SBI, Dishtv, Genpact, and Vistara, Dabur, HUL, IBM, Mphasis, HR Block, Nestlé, Koovs, to name a few. Fast learner with excellent problem-solving ability • Effectively use the web and other tools to automate campaign management and scale the business in an efficient, cost-effective manner. • Lead, coach, and mentor the SEO department, ensuring the team has a vision and clear objectives. • Collaborative, growth-oriented, and deeply invested in team development and client success • Committed to fostering innovation, skill-building, and a culture of excellence in all aspects of SEO and AI search • SEO strategies • SEO Speaker, SEO Coach & Trainer • SEO Blogger • Guest author, Writer • Solid understanding of CMS • Social Media (SMO, SMM) • Social Media Monitoring (ORM, reputation management) • Google Analytics