Anandita is a Digital Sales Manager with Axis Bank. She has completed her MBA in Strategic Marketing and Communications from MICA, Ahmedabad (Batch 2022). Before MICA, she worked as a Tax Analyst with EY. As she wanted to build a career in advertising, marketing and branding, she decided to join MICA for her post-graduation. During the course of her MBA, she was able to hone her skills in Digital Marketing, Performance Marketing, Branding Strategy & Social Media Marketing through several internships. She interned with Citi, boAt, MyGlamm, and Bamboo Digital (a marketing agency). She is very passionate about sports and art. She is an avid runner who frequently runs marathons.