I'm a brand strategist and marketing communications leader, crafting brand narratives that resonate, elevate, and captivate. I run TMA Global - a brand strategy studio catering to brands around the world. My purpose: To positively influence human emotions and shift brand customer's mindset from sad to joyful, doubtful to confident, and confused to captivated. What I do? - Strategizing brands and marketing communications - Crafting distinctive brand experiences to enhance perceptions - Executing successful brand strategies rooted in customer relatability and innovative thinking - Harnessing consumer behavior, psychology, and category insights to drive strategy - Collaborating with founders and key stakeholders to uncover challenges and shape compelling brand narratives My journey so far: With over 15 years of exposure and hands-on experience with global and national brands like Citibank, Nippon Paint, Beverly Hills Polo Club, Park Hyatt, and more, I've honed a holistic approach to brand strategy and communications. From established brands to startups, I've developed a 360-degree brand experiences that resonate in hearts and markets.