22+ years of product management, entrepreneurial and software development experience working internationally driving product strategy and roadmaps reporting to CXOs and senior leadership. currently, working with a Hong Kong based venture funded startup Earn Alliance to launch web3 based ad network system from the ground up launching my startup journey for 3rd time. Based in Singapore, I have been head of product for various companies. In my last role, I lead APAC region for product at The Trade Desk (World leading DSP) focussed on product strategy for Retail Media Platform, Mobile DSP, Ad Serving/Creatives and APAC including China. Extensive experience in working on building and managing advertising systems and content platforms. I have also worked as Head of Product Management at Amagi for OTT product line focussing on programmatic video advertising using Dynamic Ad Insertion, Automated Monitoring & Incident Management System, VOD Delivery, and Audience Measurement & Analytics solutions. Built and scaled the SaaS products in multiple domains from zero to multi-million dollar revenues worldwide. Developed and managed organizational structures to scale the products and the organization itself while managing a diverse team of product managers, UX designers, Business Analysts and engineers. Spent more than a decade in professional life as a software engineer working in various technological domains like Set Top Box software development, software licensing systems, instant messaging, data aggregation systems Been an entrepreneur and founded Patterbuzz in the domain of digital publishing and advertising. Raised seed fund and partnered with leading publishing houses of India to define a new business model of unbundled content platform. Patterbuzz was the first company in India to unbundle magazine content and use operator billing for micro-payments. Have been invited to speak at various entrepreneurial events ( like Techsparks, Bangalore Business Literature Fest, Startup Saturday, Product Leaders Forum ) Invited for Guest Lectures at various technology and management institutes. Coached product management to many students at IIMA and IIMB.