"Marketing is no longer about the stuff that you make, but about the stories you tell." – Seth Godin I began my career on the frontlines at Nestlé and Dabur, mastering the fundamentals of trade and the nuances of consumer behavior. That frontline sales experience shaped my marketer's mind—deeply rooted in consumer behavior and driven by insight. Over the past decade, I have led bold, high-impact marketing at Carlsberg Group—building and repositioning iconic brands like Carlsberg and Tuborg across India and global markets. In 2023, I was promoted to Carlsberg’s global HQ in Denmark, where I led the flagship brand’s global repositioning, rolled out across 20+ countries. My campaigns have reached over 1.4 billion consumers, while contributing to +13% net revenue growth and 2% uplift in the global premium portfolio. What sets me apart is my unique ability to blend data, creativity, and consumer insight to craft brand narratives that move markets. From launching limited-edition campaigns, brand activations with Michelin chefs to executing award-winning IP collaborations with Liverpool FC and Sunburn, I believe powerful storytelling paired with precision marketing drives real business results. I’m now focused on shaping the future of brand communications—where insight meets innovation, and brand-building goes beyond ads into cultural movements. Let’s connect if you're passionate about building brands that matter. 📩 amitchaujar.careers@gmail.com