I have over a decade of experience in content marketing. During this time, I have worked with several notable brands, helping them create and manage their digital presence using content as a tool to generate sales and build their brand. I have seen the content marketing industry right from it's birth to its evolution of where it is today. And I can tell you, with enough certainty, what works and what does not work in the long run. I can also help you with tools and methodologies to achieve whatever brand/sales vision you have using digital first approaches. Before I was a content marketer, I was a management consultant for seven years and a teacher for two. Yeah, my career has been non-linear that way, but it's the intersection of everything I've learned in these seemingly unlinked jobs that makes my insights that much more unique. I am able to see problems from various perspectives - from a business lens, from a content receiver lens, and from a brand creator lens - and provide holistic approaches to solutions.