
https://www.youtube.com/embed/f6S9FF8K7zw?showinfo=0
Most people think Product Analytics is just about looking at pageviews. They’re wrong. In this video, we go deep into the "What," "Why," and "How" of Product Analytics. Whether you are a Data Analyst looking to specialize or a Product Manager wanting to make data-driven decisions, this research-backed breakdown will give you the mental models you need to stand out. What you’ll learn in this video: The AARRR Framework: Why "Pirate Metrics" are the pulse of any digital product. Funnel Analysis: How to identify exactly where users are dropping off and how to fix it. The Maturity Model: Where does your company (or target company) sit on the analytical scale? Feature Engagement: Using the Value vs. Frequency matrix to prioritize your roadmap. The Tech Stack: A look at the tools dominating the industry (Amplitude, Mixpanel, and more).