Results-oriented analytics professional with over 11 years of experience in delivering actionable insights and business recommendations. I specialize in leveraging data to drive customer engagement, boost revenue, and optimize support operations. My expertise encompasses analyzing cross-surface customer journeys, identifying business growth opportunities, and conducting experience reviews through A/B testing and pre-post analysis. I excel in enhancing web traffic and improving user experience to attract both organic and inorganic visitors. Proficient in handling structured and unstructured data across platforms such as MS-SQL, Databricks, and Hadoop, I also excel in visualizing data with BI tools like Power BI and Tableau. My advanced analytics skills include statistical analysis, text analytics, product analytics, and web analytics. Additionally, I have a strong background in project management, including sprint planning, backlog prioritization with JIRA, requirement gathering, and stakeholder management. I thrive in cross-functional team collaborations, consistently delivering impactful data-driven solutions that drive business success.