I've always believed marketing comes down to one thing: if you can connect with people, half your work is already done. That belief has shaped my journey across some of India's leading financial brands, and it's what I bring to every founder and team I work with. Where I am today I'm a Growth Marketing Manager at Aditya Birla Capital, driving growth strategies that turn products into businesses people choose. Where I've been AU Bank: Product Marketing Manager, Brand, PR & Communication. I built brand narratives across storytelling, advertising, and consumer insight that strengthened trust and drove measurable impact. HDFC Bank: Led 360° campaigns across brand strategy, digital, product launches, and social media, turning ideas into engagement and business growth. IIM Raipur: MBA in Marketing. What I do best Growth & Product Marketing Strategy Go-to-Market Planning & Product Launches Brand Positioning & Campaign Strategy Digital, Social & Performance Marketing Consumer Insights & Market Research Advertising & Creative Communication For founders and new-age brands Beyond my full-time role, I work with startups to sharpen their positioning, plan their go-to-market, and build campaigns that truly connect, adapting big-brand playbooks to lean budgets and fast timelines. 🚀 Building something and stuck on growth or GTM? Book a 1:1 with me on Topmate or DM on linkdin. For me, great marketing isn't just reach or metrics. It's about creating moments where people feel seen, heard, and understood. 📩 Let's connect: achandra1512@gmail.com For me, great marketing isn’t just about reach or metrics. It’s about creating moments where people feel seen, heard, and understood.