
Universities teach marketing. The industry expects much more.
Breaking into AdTech & Programmatic isn’t just about having a degree. Employers expect candidates to understand the digital advertising ecosystem, industry terminology, media platforms, and how modern agencies, brands, retailers, and technology companies actually operate.
If you’re an international student, recent graduate, aspiring media buyer, or early-career digital marketer trying to land your first role in AdTech, Programmatic Advertising, Retail Media, Commerce Media, or Amazon Ads, this session is designed for you.
Over the past decade, I’ve worked across agencies and brands spanning Financial Services, Retail, Telecom, Automotive, B2B, Commerce Media and much more... My experience covers Search, Social, Programmatic Advertising, Retail Media, Commerce Media, Amazon Ads, audience strategy, measurement, and cross-channel media planning.
This isn’t generic career advice.
It’s a practical 1:1 session focused on helping you understand the industry, identify where you fit, and build a roadmap toward your first AdTech opportunity.
• Understanding the AdTech ecosystem and industry landscape
• Breaking into Programmatic Advertising & Retail Media
• Career opportunities across agencies, brands, retailers, and AdTech companies
• Choosing the right certifications and learning path
• Resume & LinkedIn positioning
• Interview preparation and hiring expectations
• Identifying your skill gaps
• Building a practical learning roadmap
• Understanding current industry trends
• Live Q&A tailored to your goals
Every session is personalized based on your education, experience, and career goals.
Whether you’re preparing for internships, graduate programs, or your first full-time opportunity, my goal is to help you understand what employers actually look for and how to build the skills and confidence needed to enter today’s AdTech industry.
If you’re looking for clarity, direction, and actionable next steps toward your first role in AdTech, this session is for you.