Hi, I’m Abinaya. I specialize in making complex work simple. I’ve led large, regulated programs, most notably an Independent Dispute Resolution platform aligned to the U.S. No Surprises Act, where clarity, speed, and governance all had to coexist. I’m brought in when teams are stuck: too many meetings, unclear roles, slow releases, or messy approvals. My style is calm and direct. We remove noise, set a few strong rituals, and design workflows that hold under pressure. Experience 15+ years in Salesforce, Business Process Automation, and workflow design Built Service Cloud and Experience sites with LWC and secure integrations Led cross-functional teams delivering compliant, audit-ready releases Practical AI-in-CRM: summaries, routing, and guardrails that teams actually use Interests Turning big goals into small, winnable steps Ethical, safety-first AI for real business outcomes Women in tech, talent growth, and clear documentation that teams love Process simplification, release hygiene, and governance-by-default