Helping brands to stabilize and establish their digital foot print and grow their marketing communications channel effectiveness helping brands to follow the 4 R's [Right channel to the Right User at the Right Time with the Right Message]. Closely working as a MarTech Consultant with leading brands of the corporate across channels and assisting them in establishing the best practices and optimizing their efforts across these channels and is currently involved in ensuring that the associated brands are getting the best value out of Mailer Cloud's Solution. Actively involved in the ideation and execution of effective campaigns for brands to drive traffic and revenue. Exploring the best of analytics to help the associated brands better their user engagement and retention strategies. I am an aspiring Individual, who connects people to Ideas, so they unlock their potential and achieve the Impossible. With Unorthodox thinking, I have an assertive approach to professional dealings, but I always believe in the "Power of Kindness" with the business acumen of living in a tight yet light environment with developing strong relationships. Fond of cracking up or participating in a meaningful discussion, exploring the best in everyone, connecting with any new ecosystem and the people there, and always open for a cup of coffee.