Abhishek Gupta

The Business Model Canvas isn't your business model; it's a tool to help you visualize and refine it. For startups, particularly those focused on digital products and services, discovering the right business model is crucial for scaling and generating long-term value.

Many early-stage startups face challenges in defining their business model, often overlooking key elements necessary for creating a sustainable and scalable business.

This guide aims to provide you with essential questions and strategies to view your model beyond the canvas, helping you identify and bridge any gaps.