About me

Why consult me? Most people don’t fail because of a lack of effort. They fail because they are saying the wrong thing, to the wrong audience, at the wrong time—without realising it. I work with founders, leaders, and agency owners who are -- * Building fast but struggling with clarity, credibility, or narrative control * Investing in marketing or PR but not seeing strategic outcomes * Facing high-stakes moments—fundraising, scale, reputation, leadership visibility * Tired of tactical advice and looking for clear, senior-level direction * My role is not to “motivate” or “brainstorm.” * My role is to diagnose, correct, and simplify. ------------------------------------------------------------------------ What makes this consultation different? * 22+ years of hands-on experience across journalism, media, PR, brand strategy, and leadership communication * Worked with startups, growth-stage companies, agencies, institutions, and public narratives * Deep understanding of how the media thinks, how investors evaluate, and how credibility is built * I don’t sell execution. I bring clarity, direction, and decision-making confidence You get -- - Honest, unfiltered feedback - Strategic correction (not validation) - Clear priorities and next steps - A thinking partner who sees the whole system, not just one problem ------------------------------------------------------------------------- What can you consult me for? * Founders & Startup Leaders * Brand positioning & narrative clarity * PR readiness and media strategy * Fundraising & investor storytelling * Founder's personal branding and authority building * Communication during growth, hiring, or crisis * Agency Owners & Business Leaders * Pitch strategy and pricing narratives * Client authority & leadership positioning * Structuring senior oversight and strategy layers * Reducing execution chaos and improving outcomes * Building credibility-led growth --------------------------------------------------------------------------- Industry Professionals - - Leadership communication - Personal brand strategy - Career positioning & visibility - Transitioning into authority roles -------------------------------------------------------------------------- How consultation sessions work? * Pre-call intake to understand context and challenges * 60-minute focused strategic conversation * Clear diagnosis + actionable direction * Optional follow-up pathways if deeper work is required -------------------------------------------------------------------------- This is ideal if you want: - Direction before execution - Clarity before spending more money - Confidence before making high-stakes decisions