About me

I am a hands-on Ads & SEO growth consultant. I have 7 years of experience leading growth at quality startups. Industries: - Fintech - SpiritualTech - D2C (Health, Beauty) My journey briefly: 2023-present: D2C Beauty, D2C Health, SpiritualTech I'm helping startups with growth focused SEO and performance marketing. I share bite sized growth tutorials on surdeepsingh.com. 2021-2023: indiagold, Fintech I led the growth marketing vertical. Performance Marketing: Set up Google & FB Ads to deliver ~20% new business up from 0%. SEO: Set up organic user acquisition through SEO. 0 to 300k relevant visitors within 9 months, with Product led SEO. 2017-2021: Mylo, D2C Parenting I led FB Ads, CRO and web D2C Revenue. Joined Mylo in the bootstrapped phase. @team size <10. Helped scale 100x+ over 4 years. Hands on experience with - -> Digital Marketing => FB & Google Ads, ASO, Branch, Moengage/ Clevertap, Google Tag Manager, On-page, technical and programmatic SEO -> Coding for analytics => Python, SQL, Marketing Automation -> Business Analytics => Firebase, Metabase, Data driven analysis, Leverage driven planning