
🎯 WHO THIS IS FOR
This program is for software testers facing any of these challenges:
TECHNICAL GROWTH:
- Stuck in manual testing, want to learn automation
- Overwhelmed by too many tools, don't know what to learn
- Want to specialize (Performance/Security/API testing)
- Need to adopt AI in testing (future-proofing)
CAREER PROGRESSION:
- Plateaued at same role/salary for 2+ years
- Confused about leadership path (Lead? Manager? Stay IC?)
- Underpaid compared to market rate
WORKPLACE CHALLENGES:
- No recognition for your work
- Company has poor QA culture
- Imposter syndrome / confidence issues
- Want to transition to freelance/consulting
NOT a good fit for:
❌ Those looking for tool training/tutorials (this is career STRATEGY, not technical training)
❌ People wanting quick fixes without commitment
📦 WHAT YOU GET
✅ 6 Personalized Coaching Sessions (60 min each, bi-weekly over 3 months)
Fully customized to YOUR specific challenge - not one-size-fits-all
✅ Personalized Career Roadmap Document
• Current state analysis
• Root cause diagnosis (why you are stuck)
• 90-day action plan with clear milestones
• Skills/resources specific to YOUR goal
✅ WhatsApp Support Between Sessions
• Quick questions answered within 24-48 hours
• Resource recommendations as you implement
• Troubleshooting blockers in real-time
✅ Implementation Guidance
• Review your actual work (resume, portfolio, proposals)
• Course corrections as you execute
• Real-time problem-solving
• Hand-holding if needed
🗓️ THE 12-WEEK JOURNEY
This program follows a proven "COACH → IMPLEMENT → REVIEW" cycle:
WEEK 1: Session 1 (60 min)
- Deep dive into YOUR specific challenge
- Root cause analysis (why you're stuck)
- Create personalized 90-day roadmap
- Clear Week 1-2 action items
WEEK 2: Implementation Week
- You work on assignments from Session 1
- WhatsApp support for questions/blockers
- I share relevant resources
WEEK 3: Session 2 (60 min)
- Review Week 2 progress - what worked, what didn't
- Troubleshoot blockers
- Deep dive into priority area
- Week 3-4 action plan
WEEK 4: Implementation Week
- Execute Week 3-4 plan
- WhatsApp support continues
WEEK 5: Session 3 (60 min)
- 30-day checkpoint - measure progress
- Course correct if needed
- Address emerging challenges
- Week 5-6 action plan
WEEK 6: Implementation Week
- Mid-program implementation sprint
WEEK 7: Session 4 (60 min)
- Customized deep-dive based on YOUR needs:
- Resume/LinkedIn review (if required)
- Portfolio project review (if required)
- Interview preparation (if required)
- Promotion case review (if required)
- Salary negotiation strategy
- Whatever you need most at this point
WEEK 8: Implementation Week
- Apply Session 4 guidance
WEEK 9: Session 5 (60 min)
- 60-day review - celebrate wins
- Final 30-day sprint planning
- Refine strategy for home stretch
WEEK 10: Implementation Week
- Final implementation push
WEEK 11-12: Session 6 (60 min)
- Final progress review
- Analyze what worked vs what didn't
- Create 6-12 month post-program plan
- Set you up for sustained momentum
Throughout all 12 weeks: WhatsApp support for questions, resources, and accountability.
💡 WHY BI-WEEKLY SESSIONS (NOT WEEKLY)?
This structure is intentional:
✅ Time to IMPLEMENT between sessions (not just talk about it)
✅ You bring real progress/blockers to discuss (not theoretical)
✅ Prevents overwhelm (weekly sessions = no time to execute)
✅ Builds sustainable habits (learn → do → review cycle)
✅ Forces accountability (you know you'll be asked "did you do X?")
This structure ensures you're actually MOVING forward, not just planning.
🛠️ WHAT YOU'LL DO IN IMPLEMENTATION WEEKS
Depends on your goal, but examples:
If Manual→Automation:
- Complete specific course modules we identified
- Build practice automation scripts
- Contribute to open-source testing project
- Update resume/LinkedIn for automation roles
If Career Plateau:
- Document achievements (for promotion case)
- Have strategic conversations with manager
- Learn specific gap skills
- Apply to target roles we discussed
If Leadership Path:
- Practice leadership behaviors in current role
- Read specific leadership resources
- Shadow current leads/managers
- Prepare for leadership interviews
If AI Adoption:
- Experiment with AI tools for testing
- Take specific AI course we selected
- Build AI-testing sample project
- Document and share learnings
Point is: You're DOING, not just learning ABOUT doing.
👤 ABOUT YOUR COACH
I'm Jay, with 20 years in software testing across domains (ERP, E-commerce, SaaS, Product companies).
I've been Test Engineer, Senior SDET, Test Lead, and QA Manager - I understand the testing career journey at every level.
Over the years, I've guided 100+ testers through:
- Manual-to-automation transitions
- Career plateaus and promotion strategies
- Leadership vs IC path decisions
- Domain switches and specializations
- Salary negotiations and market positioning
Author: "Manual Testing → Automation: The Transition Playbook"
What I DON'T do:
❌ Generic career advice (I specialize in TESTING careers only)
❌ Tool training/tutorials (YouTube has plenty)
❌ Make false promises (I give you realistic timelines)
❌ One-size-fits-all roadmaps
What I DO:
✅ Diagnose YOUR specific situation
✅ Create realistic, personalized roadmaps
✅ Guide implementation (not just give advice)
✅ Hold you accountable
✅ Leverage 20 years of patterns I've seen in testing careers
Website: jayateerthkatti.com
💰 INVESTMENT
₹12,000 for complete 3-month program
(Introductory pricing - will increase to ₹18,000 from April 2025)
Breaking it down:
- ₹2,000 per coaching session
- Personalized roadmap document
- 90 days of WhatsApp support
- Implementation guidance and accountability
Compare to alternatives:
- Generic online courses: ₹5-15K (zero personalization, high drop-out rate)
- General career coaches: ₹25-50K for 3 months (not testing-specific)
- Corporate training: ₹50K+ per day (group sessions, not 1-on-1)
- Trial-and-error on your own: Years lost + lakhs in opportunity cost
⚠️ IMPORTANT NOTES
- Limited to 5 clients per quarter (I maintain quality over quantity)
- Full payment upfront (ensures mutual commitment)
- Program validity: 90 days from start date
- Sessions scheduled bi-weekly (no bunching all 6 sessions at end)
- 48-hour notice required for rescheduling any session
- WhatsApp support is async (24-48h response time, not real-time chat)
- This requires YOUR active participation - I guide, you implement
- Best results come from those who complete assignments between sessions
🚀 WHAT HAPPENS AFTER YOU BOOK
Within 24 hours of payment, you'll receive:
1. Welcome email with intake form (helps me prepare for Session 1)
2. All 6 sessions pre-scheduled over 12 weeks
3. WhatsApp access instructions
4. Pre-work questions to think about before Session 1
5. Program guidelines and expectations
Your first session will be scheduled within 7 days of booking.
📊 BY THE END OF 3 MONTHS, YOU WILL HAVE
✅ Clear roadmap for YOUR specific challenge (not generic advice)
✅ Started implementing the better solution
✅ Measurable progress on your primary goal
✅ Confidence in your career decisions
✅ Skills to continue independently post-program
✅ 6-12 month vision and plan beyond the program
⚠️ JANUARY 2025 INTAKE: 3 of 5 spots remaining
Next batch starts April 2025.
Questions before booking?
Email: [email protected]
LinkedIn: linkedin.com/in/jayateerth-katti
Website: jayateerthkatti.com