About me

Entrepreneur with IIT-IIM background, 20+ years' entrepreneurial and corporate intrapreneurial experience, with a proven track record of creating businesses, building and leading teams. Co-founder at Flatheads, a D2C casual footwear brand made in India for the world. Appeared on Shark Tank India Season 2, and has been the most viral episode till date. Co-founded, grew and exited Momoe, a mobile payments platform, one of the early pioneers of digital payments in the real world. Created and led the merchant ecosystem as part of ShopClues e-commerce leadership team. Intrapreneurial experience at Honeywell, Bain & Co and Ingersoll Rand. Graduate of IIT Bombay and IIM Bangalore. Key Topics: • Startup experience: New business setup, P&L leadership, finance, B2B and B2C marketing, startup exits, team building • Strategy: New business strategy, growth strategy, India market focus, M&A due diligence, post-merger integration • Business Case Definition: Market sizing, customer need identification, value proposition, positioning and pricing, and launch marketing • Marketing: Setting up the startup marketing stack, B2C marketing (consumer acquisition, engagement, retention, upsell), content marketing (blogs, webinars, training), brand building (ATL, BTL campaigns), personal branding (Linkedin)